Pauline Retif

As Technical SEO & Performance Analyst at Noble, I get to channel my love for problem-solving into making websites faster, sharper, and easier to find. I’m all about digging into the technical details, understanding how things work under the surface, and using data to help brands connect better with their audiences.

I’ve always been curious about the ‘why’ behind things — whether that’s how a search engine thinks or how users behave online. I enjoy analysing data, spotting patterns, and turning complexity into clarity. There’s always something new to figure out, and that’s exactly what keeps me hooked.

What I really enjoy about my role is the constant learning, the technical challenges, and that satisfying moment when something finally clicks. Every problem is just another excuse to dive deeper, ask more questions, and build my skills along the way.

Originally from France, I’ve happily made the UK my home. Outside of work, you’ll probably find me horse riding, at a gig, exploring the countryside, or catching up with friends.

Basically anywhere there’s good company, fresh air, or loud music.