As SEO lead & a Senior Strategist at Noble Performance, I specialise in crafting and executing comprehensive SEO strategies that enhance our clients’ organic performance and drive measurable results. With a strong foundation in technical SEO, content optimisation, and data-driven analysis, I work collaboratively with cross-functional teams to ensure our strategies align with client goals and industry best practices. My experience spans various sectors, allowing me to adapt and deliver tailored solutions that meet unique business challenges.
Throughout my career, I’ve honed skills in SEO, email marketing, design, UX, paid advertising and performance tracking using an array of tools. My passion for curiosity and continuous learning keeps me up to speed with the latest SEO trends and updates, ensuring our clients stay ahead in the ever-shifting digital landscape.
Outside of work, I keep myself equally busy as a mum of two little humans whilst also pursuing my personal passions like going for hikes and being surrounded by nature or locking into a creative headspace and painting/sketching for a couple of hours. I’ve also fairly reignited my passion for landscape and nature photography over the past year or so, which has been really fulfilling (plus I get to combine two of my favourite activities at once)!